The Tourist Board of Vrsar has become a partner in the Erasmus+ project GREEN TOUR – Green Skills for Sustainable Tourism, a three-year European initiative aimed at developing green skills in tourism and strengthening destination capacity for sustainable development.
Participation in this consortium is especially significant because such projects typically involve universities, innovation centres, and national or regional institutions, while the participation of local tourist boards is rare. The inclusion of TZ Vrsar acknowledges the destination’s long-term commitment to sustainable development, heritage interpretation, and community collaboration.
The GREEN TOUR project will run for three years and officially began on 17 November 2025 at the first partner meeting held in Brussels. Dr. Klara Trošt Lesić, Director of TZ Vrsar, participated as the representative of Vrsar.
Why is Vrsar part of the GREEN TOUR project?
The project highlighted that Vrsar brings:
- authentic field experience of a small destination
- examples of sustainable tourism solutions
- experience in developing interpretive, educational, and experiential programmes
- close cooperation with the local community and stakeholders
- a long-term strategic approach to destination development
Project Objectives
The aim of GREEN TOUR is to strengthen green skills in tourism through:
- a European green competence model (aligned with GreenComp)
- an international micro-qualification programme
- the Digital Green Tour Hub for learning and certification
- a study on green skills needed for the future of tourism
- policy recommendations
Role of TZ Vrsar
TZ Vrsar will participate in:
Tourism sector needs analysis
Development of a training module
Pilot training activities in Vrsar
Dissemination and communication
Project partners:
University of Dubrovnik – Croatia
Universidad de Las Palmas de Gran Canaria – Spain
Università degli Studi G. d’Annunzio – Italy
University of Piraeus – Greece
Tourist Board of Vrsar – Croatia
IDP European Consultants – Italy
IHF – Belgium
Internet Web Solutions – Spain
OPEI – Cyprus
Statement from the Director of TZ Vrsar:
“Participation in the GREEN TOUR project represents international recognition of our commitment to sustainable development, stakeholder education, and heritage valorisation. The project will bring practical knowledge and tools that will benefit local accommodation providers, tourism professionals, and the wider community.”
GREEN TOUR positions Vrsar among European destinations actively shaping a sustainable and resilient future for tourism.
